Portfolio - Costs - Web Optimisation & Promotion
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Website Optimsation & Promotion
The Difference & The Costs
This is an area that often needs clarification for clients so we'll give you a brief overview of optimisation and promotion services.
Optimisation Services
Site Review & Recommendations
We can review your site and make recomendations with a view to improving its performance. Things that we would look at include:
- The ability of the site to get its message across and its visability to search engines - review the content
- The ability of a site to convert a visitor to a sale - review any processes etc.
- The usability of the web site - how fast it shows online and how easy it is to navigate etc.
Once we review a site we make recommendations and give a price for implementing them. The price of site reviews depends on the size of your web site and the depth you wish it analysed. From time to time we run special offers on site reviews - its always worth asking.
Content Optimisation
Problems with Item 1 normally require some form of content optimisation. Prices for this start at £50 per page. We may also recommend promotional services as well (see below).
Web Design Optimisation
If there are problems with items 2 and 3 then the repair work needed is normally priced at our standard hourly rate of £35 per hour. Sometimes it works out cheaper to have a new site developed and we would point this out.
Promotional services
Promotional services include:
- Promotional consultancy - getting the most from your web site
- Search engine inclusion services
- Search engine performance reporting
- PPC campaign management
- Link building
More information about our promotional services can be found here.
All services are POA and are dependant on expectations and requirements.
